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Rolex's Conservative Design: Is Timeless Appeal Becoming Outdated?
Are Rolex watches getting older?
It can be said that the appearance design of Rolex watches has basically not changed much in the past generations. Many people also say that its appearance design is too conservative and not amazing. In this era, the appearance design of watches has played all kinds of tricks, with all kinds of strange shapes and functions. For example, many watch brands now like to use a back transparent design to show their watch technology and movement polishing level. Moving on the dial, the hollow area allows the movement to be seen both positive and negative. But the back of Rolex watches is almost always at the bottom, and the movement cannot be seen. It still uses an oyster shell design that looks a bit outdated. Even in the new Cellini series, it still insists on not exposing the back and not making a transparent design. Because Rolex watches do not need to use a transparent back to show the level of polish of their movements, people always believe in the quality of Rolex watches. Although Rolex watches have many fans, there are also people who don't like the style of Rolex watches. The biggest reason for people who don't like Rolex watches is that besides thinking that Rolex watches are too "nouveau riche", the style of Rolex watches is too old. In fact, not all Rolex watches look that old. Even watches like the Oyster Perpetual can still be young and fashionable if you choose the right color scheme. Let’s explain it in detail below.
Oyster
Du oyster refers to the design of the comprehensive molded case, screw-in back cover and screw-in handle created by Rolex watches. This structural feature is different from the welded lugs at that time. The recessed back cover and plug-in handle also mean that the Rolex watch is as solid and water resistant as an oyster.
Perpetual motion
Of course, Rolex watches are not battery-powered watches, but handmade movements. As long as you put this movement on, you can tighten it automatically. Therefore, you never need to wind up or replace batteries. According to the official statement of Rolex watches, the four characteristics of the entire Duoyster series are accuracy, water resistance, automatic chain and reliability. From a design perspective, the biggest feature of this series is the integrated design of metal bracelets and metal cases. Whether it's a size 26 for women or a size 41 for men, it fits the wrist perfectly. Coupled with its excellent material selection, it's almost as comfortable as your skin. It's not easy to do this. Regarding the aesthetics of the Oyster style, although some people have always said that it is too rough, after ten or twenty years of testing, it still does not make people feel boring. This is a place that particularly attracts experts. Over the years, the Oyster has also undergone a series of changes. There are more and more colorful dials, and there are more and more precious metal models with various colored gemstones, giving people more choices and making them look younger.
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